ID Technology adds RFID Business Unit

Apr 19, 2004

Fort Worth, TX - ID Technology, a leader in the Labeling, Coding and Marking industry, announced they have added an RFID Business Unit to accommodate the manufacture of its expanding RFID product line. Industry veteran Mark Snedecor has been named Business Unit Manager.

"We have expanded Mark's responsibilities in response to the increasing importance and demand for RFID products, peripherals, supplies and service," said Alan Shipman, Vice President of ID Technology. "In his new role Mark will be responsible for overseeing the development and manufacturing of our ever expanding line of RFID products."

The efforts of Mr. Snedecor and his Task Force have already resulted in an upgrade to ID Technology's most successful product - the IDT 250 Series Printer Applicator. This easy-to-install RFID upgrade is available for order from ID Technology. In addition, ID Technology's nationwide network of PMMI Certified Service Technicians is available to assist customers with installation and training.

"ID Technology has taken a proactive step in delivering RFID products and systems," said Robert Zuilhof, President and CEO of ID Technology, "Our customers said they need RFID products, and we have responded with solutions to meet these needs."

For more information on ID Technology's expanding line of RFID products, peripherals, supplies and service call 800.438.3242 ext. 146.

ID Technology, a ProMach Operating Partner, is a national integrator of labeling, coding and marking systems, as well as, peripheral equipment, supplies and service. For more information or to locate one of ID Technology's nationwide sales and service centers, call 800.438.3242 or visit our website at

About ID Technology

Customers across North America depend on ID Technology to design, build, integrate, and install the most effective product, case, and pallet identification systems for their product lines. ID Technology is a leading provider of labeling, coding, and marking equipment that also supplies quality flexographic, digital, blank, and shell labels in run volumes of any size from numerous regional label converting facilities across North America. ID Technology is a product brand of ProMach, a global leader in packaging line solutions. As part of the ProMach Labeling & Coding business line, ID Technology helps our packaging customers protect their reputation and grow the trust of their consumers. ProMach is performance, and the proof is in every package. Learn more about ID Technology at and more about ProMach at

Media Contact
Brandon Bettencourt | 1-719-433-1405

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